Pre-Fall Fashion 2014 Trend Report
Posted: January 02, 2014
How does one keep track of what’s hot, what’s not, what we should bring onto our selling floors and what should be relegated as a curiosity only?
Then there’s the multitude of fashion shows, runway collections, introductions and openings. Who could possibly keep track of all of this fashion information?! Relax, I’ve got it all covered for you.
The Pre-Fall collections were recently shown in New York, Milan and London. Here are some of the top trends. I’ve searched for multiple trends within each look to present to you.
1. Altuzarra show. December 4, 2013. New York.
Rich red is one of up-trending colors to watch for Fall 2014. Altuzarra flaunts a number of exciting silhouettes. A fabulous asymmetric skirt wows with a feminine draped effect.
2. Clover Canyon show. December 4, 2013. New York.
Along with the still very strong trend of bold digital prints, Clover Canyon takes it up a notch with elegant crystal pleating and a one shouldered ancient Greek goddess silhouette. Hey! That’s three trends!
3. Emporio Armani show. December, 12, 2013. Milan.
Master Armani never fails us. We always hold our breath with anticipation to see what delights Giorgio will have in store for us. An important trend is texture. Here we see masterful texture crafted into leather using nature as the guide. Water, leaves, the curl of gentle waves perhaps? Notice the shoes. Flats are the next trend in footwear, especially for evening.
4. Oscar de la Renta show. December 11, 2013. New York.
A charming evening ensemble by de la Renta, asymmetrically draped, tiered, in a bold color block and fastened on the belt, a splash of bling. Bold red peeping out from underneath the multiple layers of regal purple. Short in front, a long train in back is a must-have formal profile.
5. Michael Kors show. December 13, 2013. New York.
A truly important show. Where casual chic met elegant élan. The trends, oh, yes, there were more than a few. Shown here, the uneven hem, artistically draped, folded, assembled into graphic modern pleats. Like origami using fine camel wool. Notice the flats. This show echoed the trend which leads us towards flats for evening. Elegant, sophisticated, stylish, and yes, comfortable.
6. Versace show. December, 2013. Milan.
Versace in another show which holds us in quivering anticipation. Donatella brings us the goods. The full and flouncy A-lined leather short skirt speaks volumes and the mini bomber jacket in bold, brilliant and flamboyant psychedelic 60’s print introduces another important trend.
7. Dsquared2 show. December 19, 2013. New York.
A charming collection. Overflowing with important new directions. The best? The Go-go mod look. Yes. It’s going to be everywhere. Short minis, black leggings, three quarter sleeves, black and white with pops of bold color. Dsquared2 introduced a fresh deep plum into the black and white graphic mix. And the hat. The 1960’s mod cap. A cross between a classic equestrian riding helmet and Jiffy Pop. The must-have chapeau for Fall 2014. Start with a dozen, half black the balance assorted brights and see how your customer responds.
8. Jason Wu show. December 9, 2013. New York.
The one color that showed up in hints and gestures throughout many of the Pre-Fall collections? A cognac brick red. This is last year’s orange grown up. An orange that drinks Mimosas instead of Tang. An orange that prefers Johann Strauss to Hanna Montana. Ok, you get the idea. A sophisticated new take on orange. A rich, luxuriant, cognac. And we see that color here, in Jason Wu’s elegant knee length sleeveless dress, which features a twisted, draped, sophisticated line. One half a simple black sheath, the other half wrapped cognac. A lovely example of the mix of fabrics, textures and color.
9. Burberry Prorsum show. November 26, 2013. London.
Every Fashion Trend Analyst knows that you need to keep your eye on Burberry designer Christopher Bailey. His collections offer so much of what’s new and exciting in the world of fashion. Here is just one example of his talent. The absolutely gorgeous dimensionally textured cognac sleeveless dress. This one with a metallic sheen. Just pure stunning. Please note the open toe ankle boots, as well.
10. Chanel show. December 11, 2013. Dallas, Texas.
When does Master Karl follow the crowd? The answer is: Never. So you just have to be on top of what Lagerfeld is offering and know that in six months everyone will be jumping on his bandwagon. But instead of waiting, top retailers can bring in those major trends now. Let the customer know that you know what will be hot, before it hits. And what does Karl present for Pre-Fall 2014? Cowboys and Native Americans. Beads, fringe, blankets, native prints, full denim cowgirl skirts, white fluffy blouses.
These trends should be brought into all departments throughout the store to make a confident stand. Women’s apparel, yes. But how about Men’s furnishings, jewelry, home décor, beauty, fragrance, home furnishings, even gourmet foods?
Yes, with a Fashion Trend Analyst assisting you it can be done. Contact SaSR to find out how.
Fashion Trend Analyst contributor: Diane Weisbeck.TAGS: retail, retail trends, fashionista, fashion, fashion trends, fashion stylist,